In the past years, we try to bring vigor into many historic cities. We called it urban regeneration. Currently, in a project of urban regeneration, we need to consider every aspect which may affect people’s feeling to this city. If the city want to have more ability, we always need to tackle low demand housing area, try to get funding to support the construction. It is all about economic. So in this passage, I want to focus on economic regeneration, and it is a big issue in our city life.

First of all, I want to talk about the relationship between culture, tourism and economic. In the modern cultural economy, it can be represented by selling cultural services, surrounding product, and produce goods. So when we talking about urban regeneration, most of these projects are located in historic cities, which have rich culture and relic can be discovered and attract more tourists. So during these types of project, we aim to do some actions of upgrade increase the attractiveness of spaces. During the cultural tourism, tourists will share unique experiences with local culture and integrate into local life.

Cultural tourism considered as a tool to reach our goal of urban regeneration, which contribute to urban economy and conservation. According to the case study of Istanbul, the author suggested to bridge the gap between the negative effect and positive outcomes of cultural diversity. Rethinking the role of culture in urban regeneration.()

The second element I am concern is market potential. White using this tool to enhance economic effect and rebuild city images, Glasgow shows us an example. During the industrial decline in Glasgow in 1980s, the regional and local development agencies tried to attract more investment both local and outsides. On the other hand, how the city marketing as a new technique fostering the local economic regeneration had been discussed. So city marketing has own goal to find the real identity of the city and export the city images and the effect value to organizations and company. It focus on the value of a city and how this work in economy.

By considering social and political implications which may tend to overlook before in urban regeneration process, the growth of urban tourism in Glasgow showed a great success. Those effort about recognition of the problem had been well expressed so that the policy about marketing leading city development solve the lower unemployment in Glasgow. (Paddison, 1993) This images of city also reflect the cultural aspect in economy.

Now I want to introduce our urban regeneration project in South Shields. South Shields was a shipping industrial town before, now it suffers a huge decline and the town center is lack attractiveness. People who live in here would rather go to other city to find a job and do some business. We try to using the sustainable tool urban agriculture to achieve our goal which increase the employment rate and attract more investment in this town. In this process, we separated to some basic questions. Who fund it? Who manage? How it works? What is the benefit?

IMG_4398South Shields town center

unemployment rateSource from UK government website

So how this work in South Shields, we concerned about the food production. We have an assumption. Though the research in South Shields, we found some available lands in the former industrial area which indicated can be used to supply the food for small business, food co-operation, markets etc. On the other hand, these lands can be also used as educational farm that help locals gain the ability about farming. So we can produce food in South Shields and sell it which may create more job opportunities and more income for locals. This type of self-sufficient mode not only help people do some small business and also improve our environmental quality.

We can see that economy is one of the most important factors in urban regeneration and also do a good job in urbanism. In these cases, by using different methods to reduce unemployment rate and attract more people to come here are the main goal.

Reference:

Uysal, Ü. and Özden, P. (2011). Cultural Tourism As A Tool For Urban Regeneration In Istanbul. WIT Transactions on Ecology and the Environment, [online] 167. Available at: http://www.witpress.com/elibrary/wit-transactions-on-ecology-and-the-environment/167/23045.

Paddison, R. (1993). City Marketing, Image Reconstruction and Urban Regeneration. CURS, 30(2), pp.339-349.

Gomez, M. (1998). Reflective images: the case of urban regeneration in Glasgow and Bilbao. International Journal of Urban and Regional Research, 22(1), pp.106-121.

Gov.uk, (2010). Valuing the benefits of regeneration: economics paper 7 – Publications – GOV.UK. [online] Available at: https://www.gov.uk/government/publications/valuing-the-benefits-of-regeneration [Accessed 24 Jan. 2016].